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Here's Looking At You: The Role of Eye Gaze Perception in Attention to Faces

 Elizabeth Hoffman and James Haxby
  
 

Abstract:
Previous studies have highlighted the importance of eye gaze in social behavior. Whereas direct gaze may draw attention to the face and signal one-to-one communication with an observer, averted gaze indicates the focus of another's attention and may draw one's own attention in that direction. We tested whether perceived gaze influences face recognition, and whether it affects the ability to ignore a face during performance of an unrelated task. Sixteen subjects performed one-back repetition detection of faces or houses. Stimuli in both tasks consisted of a face overlaid transparently onto a house. The face in each house-face pair gazed at the subject, or to the left or right. In the face task, subjects indicated if the person was the same as the one in the preceding trial. In the house task, subjects indicated if the house was the same as the one in the preceding trial. We found that perceived gaze exerted opposite effects on face and house recognition. Perception of direct gaze facilitated face recognition relative to averted gaze (p < 0.05), but inhibited house recognition (p < 0.05). These results suggest that direct gaze preferentially engages attention to the face even when attention is explicitly drawn to another stimulus. The finding that perception of direct gaze interfered with house recognition supports previous claims that gaze direction may be processed at an automatic level. Attentional Processes: other

 
 


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